Category Archives for "Planning"

May 24

Why You Must Define Your Reader

By Beth Brombosz, PhD

One of the most important things you’ll need to do as a blogger, author, or even as an entrepreneur is to define your ideal client. For bloggers and authors, that means that you need to define your reader and create a reader avatar. Once you have your reader avatar, you’ll use that avatar to help […]

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Mar 14

Testing Your Book Idea

By Beth Brombosz, PhD

So you have an idea of what topic or topics you’d like to focus on for a book, but how do you decide if it’s the right topic? If making money by selling your book is one of the top reasons why you’re taking the time to write your book, it’s a smart idea to […]

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Mar 09

What if I Haven’t Written Anything?

By Beth Brombosz, PhD

So you’d love to write a book. You know all of the benefits having a book will bring you as a blogger, and you have an idea about a topic that you’d love to write about. But, you don’t have any content written yet. (Cue sad trombone music.) Here are the steps I’d recommend that […]

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Mar 04

Why Bloggers Should Write a Book

By Beth Brombosz, PhD

A lot of people dream of writing a book someday. However, the process of writing a book, even a short one, is a daunting task. But, as a blogger, you’re already several steps ahead of the average person who wants to write a book. Bloggers, here’s why you should put the time and effort into […]

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